Discovering — and telling — stories from around the world. Curated by Instagram’s community team.

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Photo by @nornea Starting today, we’re introducing new ways for you to stay connected to your interests on Instagram, with the ability to follow hashtags like #equestrian. For 19-year-old Menea Johansson Djärv (@nornea), dressing up means felt hats, capes and a unicorn horn for her beloved pony Norina 🦄. As a child growing up in Sweden, she was inspired by vivid fairy tales and medieval markets. “It was beyond exciting to see adults dress up and pretend they lived in a different time,” she says. Now, cloaked in nature, Menea creates her own #equestrian daydreams that reflect a real-life kinship with her creatures. “I want [my horses] to see me as a best friend they can trust and respect, just like I do with them. Most photo shoots are spontaneous. The most challenging part is to focus on the horses and the camera at the same time. The most fun part is to feel adventurous and invincible.”

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Video by @annettelabedzki Starting today, we’re introducing new ways for you to stay connected to your interests on Instagram, with the ability to follow hashtags like #asmr. Once Canadian artist Annette Labedzki (@annettelabedzki) learned there was a community of people mixing paint for sensory effects, she wasted no time. “My first video was late at night, I used wax paper, I had my pajamas on,” she says. Through #asmr (autonomous sensory meridian response), Annette, who has painted full time for 30 years, found new ways to be inspired by the materials she’s always worked with. “There was a point where I had mixed every color combo that I could possibly think of. And one night I thought, ‘I wonder what would happen if I poured paint into one of those molds and froze it?’ I’ve never had so much fun in my life!” Whether she’s crushing frozen paint, adding glitter to a mix or creating on a miniature canvas, Annette loves how sharing her videos opens up a dialogue with others. “I listen to what they write, and then I go from there.”

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Photo by @impact.brothers Starting today, we’re introducing new ways for you to stay connected to your interests on Instagram, with the ability to follow hashtags like #gymnastics. Some twins finish each other’s sentences, Marcos and Alejandro Ponce López (@impact.brothers) finish each other’s flips. After seeing break dancers perform in their hometown 14 years ago, the duo from Torre del Mar, Spain, dedicated their lives to becoming professional acrobats. What’s been their biggest #gymnastics accomplishment to date? “Everything we have learned has been self-taught. Hand to hand [where one performer, balancing on the hands of the other performer, does a handstand], was very complicated for us, since it is a very complex discipline. We have some friends who know this discipline. One day we were lucky to meet with them, and in a few hours they explained several tricks. After that, we practiced each day to achieve that movement.”

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Photo by @davidcrunelle An eye-catching play of patterns, spotted in a Kyoto train station #WHPclassic

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Photo by @malarcos Mar Alarcos (@malarcos) plays up the historic architecture and design inside a Munich theater for this #WHPclassic submission.

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Photo by @dreamingofmidsummer “As a firm believer in snail mail, I loved to have pen pals as a child,” writes Nina (@dreamingofmidsummer) in the caption to her #WHPclassic submission. “Maybe we should write letters to friends and loved ones more often and make them feel special!” Follow along to see more of our favorites from this weekend’s hashtag project.

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Photo of @flourshop by @elizabethrenstrom “People eat with their eyes, so who wouldn’t want to eat a rainbow? Or a unicorn?” asks Amirah Kassem, the baker and founder of Flour Shop (@flourshop). 🌈🦄 Five years ago, Amirah couldn’t afford a website and started her business on Instagram. “For many years that was the only way to place an order,” explains Amirah. Last month, she opened her very own brick-and-mortar shop in the SoHo neighborhood of New York City. Her number one inspiration when dreaming up her bright and playful treats? “My childhood! There are so many things we tend to forget as adults — like how fun imagination and blowing bubbles can be — so I try to hold on to that eating-ice-cream-for-breakfast mentality.” Watch our story to learn about Amirah’s affinity for all things rainbow and unicorn, and follow along on #IGYearInReview as we reflect on the most memorable Instagram trends of 2017.

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Photo by @karen_claudia_ A swan passing through interrupts the symmetry of a tranquil lake view. #TheWeekOnInstagram

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Photo by @cherylraissa “Your skin is a canvas and treating it well will get you the best results,” says beauty content creator Cheryl Raissa (@cherylraissa). The 24-year-old from Jakarta, Indonesia, started working as a beauty content creator in 2010. “It’s been a long time, but I’m still learning, too,” she says. “My work opened up an unexpected path for me. I have traveled to various places and venues as a speaker about entrepreneurship in the digital age.” Check out our story to learn more about Cheryl and her makeup routine.

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Photo by @gcplyon “I like to immortalize moments of simple happiness,” says photographer Gaétan Clement (@gcplyon), who did just that in this scene from a French roller disco. #TheWeekOnInstagram

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Photo by @borsch With the help of a friend and some flashlights, Yura (@borsch) brought an inky night to light at Nikola-Lenivets Art Park. “It was so dark there that we could barely see the grass under our feet,” he says. #TheWeekOnInstagram

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Featured photo by @salvarezphoto Weekend Hashtag Project: #WHPclassic The goal this weekend is to create photos and videos that display a timeless quality. Whether you’re nostalgic for a past era or inspired by traditions that stand the test of time, share what classic means to you: Look for local scenes that conjure up familiar feelings — like a family picnic, a cozy coffee shop or a commuter dashing through the city. To make details ageless, be deliberate about what you do (and don’t) show. Don’t take any gesture or expression for granted. Instead, pull out the patterns in how people and animals interact. PROJECT RULES: Please add the #WHPclassic hashtag only to photos and videos taken over this weekend and only submit your own visuals to the project. If you include music in your video submissions, please only use music to which you own the rights. Any tagged photo or video taken over the weekend is eligible to be featured next week.

Instagram Name Data

Instagram Data Details
Instagram full length: 9 characters (9 bytes)
Unique part(s): Instagram
Instagram Name Volwes: Iaa (3 characters)
Instagram Name Consonants: nstgrm (6 characters)

Instagram user Name Encoding

  • 11011001 Decimal name:
  • 100110111011111100110001110111111010110001110 Binary name:
  • 73 110 115 116 97 103 114 97 109 ASCII name:
  • 496e7374616772616d HEX name:
  • 55f015a0c5605702f913536afe70cfb0 MD5 Encoding:
  • 5721bbef40b22bbdb2e6a062b096d9b48735c2ff SHA1 Encoding:
  • INSTKRM Metaphone name:
  • I523 Name Soundex:
  • SW5zdGFncmFt Base64 Encoding:
  • margatsnI Reverse name:

Instagram user name Nato Encoding

Letter Code Word U.S. Army standard ICAO and ITU Roman standard FAA standards ICAO IPA standard SIO (France) ICAO recording (1955) Consolidated transcription
I India IN dee ah IN DEE AH INDEE AH or IN-DEE-AH ˈindiˑɑ in di ah [ˈɪndi.ʌ] /ˈɪndiːɑː/ IN-dee-ah
n November NOH vem ber NO VEM BER NOVEMBER or NO-VEM-BER noˈvembə no vèmm ber [noʊˈvɛmbɹ̩] /noʊˈvɛmbər/ noh-VEM-bər
s Sierra see AIR ah SEE AIR RAH SEEAIRAH or SEE-AIR-AH siˈerɑ si èr rah [siˈɛɾʌ] /siːˈɛrɑː/ see-ERR-ah
t Tango TANG go TANG GO TANGGO or TANG-GO ˈtænɡo tang go [ˈtæŋɡoʊ] /ˈtæŋɡoʊ/ TANG-goh
a Alfa
ATIS: Alpha
AL fah AL FAH ALFAH or AL-FAH ˈælfɑ al fah [ˈælfʌ] /ˈælfɑː/ AL-fah
g Golf Golf GOLF GOLF ɡʌlf [sic] golf [ˈɡʌl(f)] /ˈɡɒlf/ GOLF
r Romeo ROW me oh ROW ME OH ROWME OH or ROW-ME-OH ˈroːmiˑo ro mi o [ˈɹoʊmi.oʊ] /ˈroʊmiːoʊ/ ROH-mee-oh
a Alfa
ATIS: Alpha
AL fah AL FAH ALFAH or AL-FAH ˈælfɑ al fah [ˈælfʌ] /ˈælfɑː/ AL-fah
m Mike Mike MIKE MIKE mɑik maïk [ˈmʌɪk] /ˈmaɪk/ MYK

Instagram Linguistics

Language In Local
Instagram with Greek letters Ἰνσταγραμ
Instagram with Hindi letters इंस्तग्रम्
Instagram with Chinese letters Iㄋ˙ㄙㄊㄚ˙ㄍㄖㄚ˙ㄇ˙
Instagram with Cyrillic letters Инстаграм
Instagram with Hebrew letters ִנסטַגרַם
Instagram with Arabic letters ِنستَگرَم
Instagram with Tamil letters இஂஸ்தக்ரம்
Instagram with Japanese letters いんすたぐらむ
Instagram with Armenian letters Ինստագրամ

Instagram ratings of this name

A Good Name 45%
55% A Bad Name
Masculine 71%
29% Feminine
Classic 77%
23% Modern
Mature 3%
97% Youthful
Formal 82%
18% Informal
Upper Class 40%
60% Common
Urban 23%
77% Natural
Wholesome 31%
69% Devious
Strong 38%
62% Delicate
Refined 80%
20% Rough
Strange 20%
80% Boring
Simple 15%
85% Complex
Serious 25%
75% Comedic
Nerdy 9%
91% Unintellectual
Characteristics Value
Instagram's Optimism 1
Instagram's Creativity 2
Instagram's Resilience 7
Instagram's Self-Control 7
Instagram's Emotional Awareness 10
Instagram's Sociability 3
Instagram's Patience 11
Instagram's Integrity 13
Instagram's Willpower 8
Instagram's Passion 13

Post statistic

Created Text Like Comments Hashtags Post value Go
2017.12.12. 20:08 Photo by @nornea Starting today, we’re introducing new ways for... 196 021 1 668 2 9 927,18$
2017.12.12. 19:04 Video by @annettelabedzki Starting today, we’re... 98 315 944 2 5 745,87$
2017.12.12. 17:43 Photo by @impact.brothers Starting today, we’re introducing new... 331 252 2 279 2 17 569,33$
2017.12.12. 03:46 Photo by @davidcrunelle An eye-catching play of patterns,... 459 200 3 111 1 29 598,76$
2017.12.12. 03:01 Photo by @malarcos Mar Alarcos (@malarcos) plays up the... 402 815 1 859 1 17 460,58$
2017.12.12. 02:00 Photo by @dreamingofmidsummer “As a firm believer in... 508 075 2 028 1 22 488,13$
2017.12.11. 20:46 Photo of @flourshop by 699 323 5 225 1 69 337,89$
2017.12.10. 19:14 Photo by @karen_claudia_ A swan passing through... 1 817 576 11 725 1 384 643,53$
2017.12.09. 20:20 Photo by @cherylraissa “Your skin is a canvas and treating... 712 529 8 617 0 113 728,96$
2017.12.09. 18:55 Photo by @gcplyon “I like to immortalize moments of simple... 846 897 4 066 1 65 579,33$
2017.12.09. 18:16 Photo by @borsch With the help of a friend and some flashlights,... 935 751 3 907 1 69 373,90$
2017.12.08. 23:12 Featured photo by @salvarezphoto Weekend Hashtag Project:... 1 019 110 6 735 2 126 654,73$

Instagram National Statistics for Popularity and Rank

Instagram National Statistic for the Name INSTAGRAM
Population Estimate 7375 +/- 8.9%
National Rank 31014
Percentile Rank 0.5
Proportion per 100k 1
SSA Baby Name Population 280
SSA Baby Name per 100k 1.1
SSA Baby Name Rank 23620
SSA Baby Name Percentile Rank 0.1

Instagram Summary

  • INSTAGRAM is ranked as the 31014th most popular given name in the United States with an estimated population of 7375.
  • This name is in the 50th percentile, this means that nearly 2% of all the first names are more popular.
  • There are 1 people named INSTAGRAM for every 100,000 Americans.
  • Based on the analysis of 100 years worth of data from the Social Security Administration's (SSA) Baby Names database, the estimated population of people named INSTAGRAM is 280
  • According to our algorithm there are 270 last names associated with the name INSTAGRAM.

Race and Ethinicity

The race and Hispanic origin distribution of the people with the name INSTAGRAM
Race or Hispanic origin % of population with name % of US general population % difference
White 79.54% 59.21% 20.33 %
Hispanic origin 8.04% 11.21% -3.17%
Black 3.94% 17.51% -13.57%
Asian or Pacific Islander 4.74% 7.61% -2.87%
Two or more races 1.84% 2.71% -0.87%
American Indian or Alaskan Native 1.91% 1.78% 0.13%


The race and Hispanic origin distribution of the people with the name INSTAGRAM is 79.54% White, 8.04% Hispanic origin, 3.94% Black, 4.74% Asian or Pacific Islander, 1.84% Two or More Races, and 1.91 American Indian or Alaskan Native. These figures should be considered only as a rough estimate. The purpose of this graph is to compare the name's specific race and Hispanic origin distribution to the distribution in the general population of the US.

The vertical blue bars represent the race distribution of people that have the name. The yellow horizontal lines represent the race distribution of the general population. The amount by which the blue bars extend past the yellow horizontal lines determines how likely a person with the name will be part of a given race or Hispanic origin group.

On this basis, the people with the name INSTAGRAM have a higher likelyhood of being White and a lower likelyhood of being Black.

Ethnic and Cultural Name Categories

The first name INSTAGRAM is included in the following name catgories:
  • US masculine baby name - Social Security Administration
  • Turkish masculine given name